CeBit 2008: the key showcase for electronic trends consumers

CeBit 2008: According to the German BITKOM association, the domestic market for consumer electronics will grow this year by three percent to reach a total volume of 13.1 billion euros, with digital devices serving as the main growth engine.

As the flagship exhibition for all things digital, CeBIT 2008 (4–9 March) will feature a special display entitled “digital living @ future building” — a realistic presentation of the key consumer electronics trends and topics in simulated workplace and residential settings in Hall 21. “Here the latest technology will be complemented by esthetic presentations of interiors. The visitor can experience firsthand how individual solutions function and how they can be integrated in different interior settings,” explains Ernst Raue, Member of the Managing Board at Hannover-based Deutsche Messe, adding: “This highlight enables CeBIT to provide added value for every reseller, interior decorator, architect and electrician.”

What are buyers and sellers interested in? What architectural and interior design considerations influence the consumer’s decision? What are the customer’s technical requirements? Resellers need to deal with questions like these on a daily basis. “digital living @ future building” helps them to recognize what customers truly want. Displays of around 20 completely furnished, digitally equipped interiors will highlight comprehensive solutions involving components from multiple manufacturers — providing ideal inspiration on the home office and home entertainment front.

The applications presented range from the home office to the living room, the bedroom to the kitchen and even the bathroom. The products include monitors, AV and sound systems, accessories, furniture, home automation & infrastructure, IP TV, set-top boxes, media centers, interactive entertainment and mobile equipment.
Every system on display can be extensively tried out and tested. Visitors wishing to get a complete overview can sign up for one of the guided tours of the entire special display. “digital living @ future building” is geared primarily to resellers, interior decorators, architects and electricians as well as all fans of technology and design.